Sera Systems, Inc., now offers integration of its field service management software with Service Finance Company, LLC’s financing options. Service Finance, a wholly owned subsidiary of Truist Bank (NYSE: TFC), is a nationally licensed finance provider that works with contractors to provide financing solutions to their customers for home improvement and repair.
HVAC, plumbing, electrical, and other home service contractors can instantly present multiple lending options for their customers without leaving the Sera app. Customers can then apply for financing for repair and replacement projects through Sera’s software.
Small Home Service Businesses Have Big Financial Clout
Service technicians can offer financing at competitive rates while they are on customers’ premises, which helps close more sales. Consumers can get finance approval in seconds to make necessary repairs or have whole new HVAC systems, water heaters, or other equipment installed – without getting out of their chairs.
Contractors can offer a wide range of financing options, including low interest, no interest, and no money down options to meet each customer’s specific preference and financial requirements. Fast loan approval gets work started sooner, which improves cash flow.
Sera/Service Finance Integration Benefits Contractors and Homeowners
Chris Meseke, Head of Product for Sera, said a key benefit of the Sera/Service Finance integration for contractors is the ability to stay in the Sera FSM software application throughout a service call.
“Service technicians view offers and calculate financing options in the Sera Tech App,” Meseke said. “It’s all in the app — every plan’s regular and promotional terms and interest rate. This integration results in a seamless process that improves efficiency and confidence for techs.”
Contractor managers now can use Sera to select from the list of financing plans offered. Plans can be applied to departments and turned on and off to allow flexibility in sales methods in the field.
In addition, clicking the Update button in Sera will instantly update the rates and terms for existing plans and add new offers, as well. Financing plans come with pre-established minimum and maximum amounts, but contractors can override the pre-set minimum amount to set higher price thresholds if that better serves their business.